Social Media for Small Businesses
Social media drives traffic, generates leads, and builds brands. Learn how to think about social media as part of your marketing plan, how to choose which platform to use, how frequently to post, what to post, and how to leverage your posts to get more customer engagement. Whether you do the posting or you hire someone to manage your social media, you’ll learn what questions to ask and how to think about social media as a powerful part of your marketing mix.
This course includes 4 classes:
• Class 1 – Wednesday, April 12
3 Secrets to Using Social Media to Grow Your Business
• Class 2 – Wednesday, April 19
Social Media Basics – How to Plan and Implement Your Social Media Strategy
• Class 3 – Wednesday, April 26
How to Use Images and Video to Engage Your Customers
• Class 4 – Wednesday, May 3
Easy Ways to Use Social Media Analytics to Drive Your Business
Who Should Attend:
Small business owners, entrepreneurs, marketing managers, and anyone who is responsible for, or wants to learn more about, social media marketing.
Kevin McNulty, president and co-founder of NetWeave Social and a 26 West Entrepreneurship Instructor Coach, makes social media easy and effective for small businesses.